BSB Agency

Marcy Boyd, Chief Executive Officer

 

With more than 20 years’ of multi-channel strategic marketing management experience, having managed the advertising, marketing and business development for a variety of local and national clients, Marcy’s endeavors also include more than a decade as marketing director for the largest mattress retailer on the West Coast, placing hundreds of millions of dollars from southern California to the Canadian border.

Whether she’s working with radio personalities such as Rush Limbaugh, Michael Savage, Howard Stern, or sports luminaries like Tom Tolbert, Dan Patrick, or even former San Francisco Mayor Willie Brown. Marcy brings the same passion, creativity, and attention to detail to ALL of her clients.

As a driven entrepreneur with excellent leadership and analytical skills, Marcy brings a wealth of marketing and operational knowledge, as well as excellent media relationships and negotiation skills to each transaction, helping to ensure the highest value for each dollar spent.

From owning her own agency, to spearheading National media buys, Marcy’s win-win attitude helps to ensure some of the most efficient schedules in the marketplace. Her talent at taking the message beyond spot advertising, while utilizing such strategies as on-air personality endorsements is just one of her many trademarks.

Whether focusing on client relations, traditional, interactive or print media placement, event planning or name in title venue sponsorships, Marcy’s combination of experience, finesse and persuasion will develop into one thing: RESULTS for YOU.

BSB Agency

Marcy Boyd, Chief Executive Officer

 

With more than 20 years’ of multi-channel strategic marketing management experience, having managed the advertising, marketing and business development for a variety of local and national clients, Marcy’s endeavors also include more than a decade as marketing director for the largest mattress retailer on the West Coast, placing hundreds of millions of dollars from southern California to the Canadian border.

Whether she’s working with radio personalities such as Rush Limbaugh, Michael Savage, Howard Stern, or sports luminaries like Tom Tolbert, Dan Patrick, or even former San Francisco Mayor Willie Brown. Marcy brings the same passion, creativity, and attention to detail to ALL of her clients.

As a driven entrepreneur with excellent leadership and analytical skills, Marcy brings a wealth of marketing and operational knowledge, as well as excellent media relationships and negotiation skills to each transaction, helping to ensure the highest value for each dollar spent.

From owning her own agency, to spearheading National media buys, Marcy’s win-win attitude helps to ensure some of the most efficient schedules in the marketplace. Her talent at taking the message beyond spot advertising, while utilizing such strategies as on-air personality endorsements is just one of her many trademarks.

Whether focusing on client relations, traditional, interactive or print media placement, event planning or name in title venue sponsorships, Marcy’s combination of experience, finesse and persuasion will develop into one thing: RESULTS for YOU.

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